Kasra has over a decade of experience in connecting brands to culture and fandoms and currently leads strategy for the consumer marketing team at Twitter. He believes in a no-bullshit approach to strategy that cuts to the real challenge and the power of creative problem solving. Kasra is a multi-award-winning strategist recognized for both his creativity as well as his effectiveness in publications like Marketing, AdAge, AdWeek and many others, for his work on Audi, Stella Artois, Google and Twitter.

Kas is an outside consultant to Squared Circles, collaborating on numerous studio projects as well as a reoccurring contributor to our Intelligence journal.