We turn science into culture.
Welcome to Squared Circles.
Consumer entrepreneurship is entering a golden age driven by seismic shifts in cultural norms, consumer demographics and paradigms for brand & product innovation. As such, there has never been a more exciting time to launch innovative and exciting consumer products.
Squared Circles is a consumer health venture studio, residing at the intersection of science and culture. Backed by leading global consumer investor L Catterton, we partner with world-class scientists and operators to build category-defining brands in health and longevity.
We Turn Science into Culture™
Whenever great brands have been built around evolving consumer and cultural insights, and enabled by science, the social and economic outcomes have been outsized.
Squaring the Circle.
To “Square The Circle” is to do the impossible. Anyone can come up with an idea, but the true magic lies in the innovation journey itself. Leveraging a time-tested incubation playbook, we conceive, launch and scale highly innovative and sustainable consumer products grounded in bioscience that solve our Conscious Maximalist’s tensions and provide an uncompromising experience at price parity to incumbent solutions.
Turning Science into Culture requires more than one perspective. It will require many.
Whether you’re looking for a new role or excited to get in the trenches and build something from the ground up as a Founder-In-Residence, we’re always looking for exceptionally talented people to join our team in a variety of functions and capabilities.